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InterOPS.com Client Successes: InterOPS

The Client

InterOPS Management Solutions' mission is to help clients optimize the performance of their large-scale, high-volume, mission-critical Internet operations for maximum availability and reliability around the clock.

InterOPS delivers on their clients' objectives by leveraging existing technology infrastructure, tools and skills; integrating best-of-class tools; applying proven methodologies and best-practice business processes; and by providing monitoring and management services; as well as providing consulting and education services.

The Problem

InterOPS needed to create a web presence that would project the InterOPS corporate image and that would bring the InterOPS message to its various constituents in the form of timely and useful information. This information might take the form of textual descriptions and graphical depictions of InterOPS products and services, white papers, articles, press releases, case studies, surveys and various other information about InterOPS history, plans, management team, partners, employment opportunities, etc.

The InterOPS web site needed to be attractive and intuitive to navigate. The site also needed to be dynamic and responsive. In addition, it was essential to enable InterOPS administrative staff to swap content in and out, to prepare content releases in advance, to preview future releases of site content, to archive dated content, etc. - all without requiring the assistance of technical staff.

Finally, the InterOPS web presence had to be designed, created and deployed in less than 30 days!

The Solution InterOPS.com

Blue Note Technology teamed with Hiltabiddle Design of Newburyport Massachusetts to deliver for InterOPS on time and on budget!

The creative folks at Hiltabiddle worked with InterOPS to design a collection of logos, graphics, color schemes, quotes, etc. that conveyed the InterOPS corporate image and messages in a compelling way. This portfolio of elements were converted to electronic form. Additionally, and in collaboration with Blue Note, the InterOPS / Hiltabiddle team laid out a navigation scheme for the site.

The Blue Note team took the results of this design effort and weaved them into the Blue Note web site architecture. This architecture, or framework, ensures that common elements are identified and packaged as reusable components for optimal flexibility, supportability and performance.

The Blue Note architecture also includes a highly functional content management capability that allows InterOPS' administrative and professional staff to manage the site's dynamic content as a natural extension of their day-to-day (non-technical) responsibilities.

The Success

InterOPS web site has established a solid on-line presence for this dynamic young company. The interest generated by the unveiling of InterOPS' new suite of Internet operations solutions has resulted in a surge of traffic to the site. InterOPS.com

Constituents have gained access to InterOPS insights, including white papers and other articles describing the principles, methodologies and services that are the foundation for InterOPS' offerings. They have registered for and participated in web-based seminars (webinars). They have access to InterOPS' current career opportunities.

Meanwhile, the InterOPS team keeps their web site's content fresh and current by publishing client successes, press activity, insights, job openings, etc in a timely fashion. Staff members prepare, review, schedule and deploy fresh content to their site using Blue Note's content management technology. Content, including text, graphics and multimedia, is scheduled for publication and archiving in advance.

Through use of Blue Note's content management technology, the InterOPS site becomes a template that staff members find accessible and that can be managed in a proactive way